Do you find yourself wishing for a magic wand to solve all your holiday marketing problems? You’re not alone. The craziness of the holiday season, coupled with the pressure to stand out in an increasingly competitive market, can leave marketers feeling like they’re operating in a glass house with...

Rural-urban migration or drift (Urbanization) refers to the movement of people from rural to urban areas, the corresponding decrease in the proportion of people living in rural areas, and the ways in which societies adapt to this change.