Have you ever questioned what that blue checkmark means next to the name of your favorite TikTok account? It goes without saying that both companies and content producers work hard to get this much-desired recognition. It’s not, however, a popularity contest. The producers and users profit from it in its true form.
Bytedance owns the short-form video hosting platform TikTok, which went life globally in 2017. With more than a billion users each month, the app is a new social media platform. Naturally, a lot of companies and famous people launched their own TikTok accounts for advertising and endorsements. TikTok published its requirements for obtaining certifications and a verification stamp in 2019.
For content producers, the seal is a prized accomplishment; for companies, it safeguards consumers against deception. The verification badge from TikTok verifies a user’s identity as a person, online personality, celebrity, or business and that the account belonged to that person. Users benefit from the confirmation by feeling secure in their choices when they rely on an account’s endorsement or statement. Top profiles are maliciously exploited by copycats who want to make money off of their followers. Although its primary function is as a kind of protection, the badge also serves as a symbol of recognition because it is gatekept by a TikTok crew. TikTok does not go into specifics about the prerequisites, however, they do state the broad requirements.
How To Achieve A TikTok Verification Badge
Being notable is the first step in getting a TikTok verification, which is easier said than done. However, that does not imply that in order to become well-known, the user must be a Hollywood star. Users on TikTok with large followings and popular videos have a better chance of earning the blue checkmark. But simply having a large following is insufficient. TikTok promotes authenticity, which means the account is reputable and either brand- or persona-focused. Once more, this is crucial since it guards against fraud and false information. Additionally, TikTok requests active accounts. Famous people have gotten around this procedure. Johnny Depp, for instance, has only made three postings but already has the blue check. To get noticed by TikTok, however, regular users who provide high-quality material must prioritize communicating with their followers and verified accounts.
If a user violates TikTok’s community guidelines or terms of service, the app can quickly ban the account from receiving a verification check or remove it entirely. TikTok has been working arduously to make the platform secure for all users under the weight of criticism. Although the app now has safety and transparency capabilities, users are still responsible for their posts. Although TikTok explicitly notes that a verified badge does not imply endorsement, people nonetheless view the badge as a seal of approval. The badge can open doors to new companies and opportunities that could change your life. Even without the enhanced exposure benefit, getting a TikTok verification is worthwhile.